Payroll Cards Improve Direct Deposit Participation

It has been estimated that 50 percent to 60 percent ofemployees into easily; however, one thing is true...either
employees paid in the United States participate in ayour employees have a bank account or they do not.
direct deposit service offered by their employers forThose employees that have a bank account are
payroll funds. This is a growing trend as there arecommonly referred to as 'banked' and those that do
many benefits to employers and employees alike.not have a bank account are referred to as
Direct deposit involves a series of steps that'un-banked' or 'self-banked.' For banked employees, in
culminates in the employee receiving wagesmost cases, their bank will accept direct deposit of
electronically into their bank account, whether they arefunds. It saves their financial institution money just as it
paid on an hourly basis or salaried.saves your organization money.
For the staffing industry in particular, this trend poses aUn-banked employees face many obstacles in
significant potential for savings as the volume of payrollmanaging their payroll checks. Simply cashing their
checks for external staff is far greater than that ofchecks may induce charges such as check cashing
internal staff. For example, a staffing firm with 20 stafffees from the bank issuing the check or check cashing
members may employ as many as 500 to 1,000services. Many banks are now charging a $5 per
temporary employees per pay period. The costscheck cashing fee to non-customers in an effort to
associated with paying this many employees is on pardecrease their operating costs and minimize teller
with much larger organizations outside the staffingtransactions. The other option is to use a check
industry who, like you, strive to provide superior servicecashing service, which may charge from two percent
at a minimal cost. By providing direct deposit to yourto seven percent or more. That translates to $5 to $17
employees, you will experience dramatic savings asa week for a $250 check. Both of these options are
well as improve relations with your employees bydrawing significant fees just for the purpose of turning
providing this valuable benefit.electronic funds into cash.
Background on the MarketWhile for some this may be something worth paying
Over the past eight to ten years, we have all hadfor, it may be a major penalty to others who desire a
experiences with either pre-paid telephone cards, giftdifferent way of managing their money other than
cards or the omnipresent debit cards. These are allcarrying cash around. On the employer side of the
convenient ways to store money that can be utilizedequation, there are significant costs as well. The cost
either by a specific individual or by the personcan be associated with several aspects of
possessing the card. More recently, the concept ofadministrative duties, including processing time of
payroll cards has been introduced as an alternativepayroll, lost checks and their associated costs, etc.
way to provide payroll funds to individuals. TheseFrom the perspective of the employer's potential
cards are a fairly basic concept that may soundsavings, there was a study conducted in 1999 by the
familiar. Load an employee's payroll funds onto a cardNational Automated Clearing House Association
that can then either be withdrawn from an automated(NACHA), which indicated that an employer would
teller machine (ATM) or used to purchase goods andsave an average of $48 per year per employee by
or services up to the amount associated with the card,eliminating the process of generating paper paychecks.
just like a debit card. The card, once all funds haveFrom another perspective, there are many individuals
been used, can either be re-loaded with funds orthat may have a bank account but may not have a
discarded. Therefore, instead of an employee receivingcredit card or, if they do possess a credit card it may
a paycheck they receive payroll funds in an accountbe so close to the limit that making a transaction is not
via direct deposit and they are able to retrieve theirpossible. Among individuals in the U.S. with credit cards,
funds through their payroll card.more than 40 percent are within five percent of their
The issuance of payroll cards to employees is notcredit limit. That means that the credit provided by the
completely new. The U.S. government, for example,card for a transaction has been basically exhausted.
maintains several contracts among the four branchesThe credit card is then working like a debit card since
of the military to provide an efficient, electronic meansthe user must pay down the limit on the card in order
of distributing funds to service men and women. This isto make a transaction. Making larger purchases
particularly helpful when those employees arerequires a good credit score. Simply possessing a
overseas or aboard ships where access to banks isbank account does not necessarily improve a credit
limited or non-existent. By providing an electronicrating.
means of distributing funds, this eliminates the need forThe credit-challenged need the opportunity to improve
currency, coins, vouchers, money orders, etc.their credit scores. Tom Miezejeski, Vice President of
In addition to the convenience of use, payroll cardsResearch for The PELORUS Group has indicated,
offer an added level of security. Typically, the cards"due to this situation, a possibility exists for a major
use a multilayered integrated chip, which controlsshift from credit to debit cards. The potential intensifies
access to the funds. The chip is programmed with awhen one takes into account the recent settlement by
user key or personal identification number (PIN). FundsVisa® and MasterCard® with regard to
cannot be distributed without the use of the PIN, whichprocessing debit card transactions, which could
only the cardholder knows.encourage retailers to promote debit cards at the
From a much larger perspective, there are about 50 toexpense of credit cards, thereby actually eroding the
60 million people within the U.S. who do not have anumber of credit cards issued annually."
traditional bank account. Many of these sameUnderstanding Payroll Card Options: SVC's or Bank
individuals do not have credit cards either. We live in aCards
culture that revolves around transactions; transactionsIn order for employees to participate in our growing,
that are, by design, quick and convenient. Individualsnon-cash, transaction-based society and for employers
without a traditional bank account are unable toto capitalize on these trends, there needs to be an
participate in a large amount of transactions such asoption that will allow them to leverage the flexibility of
general eCommerce, point-of-sale transactions,electronic fund distribution. Payroll cards address this
electronic payment to creditors, etc. Basically, anythingneed head-on for both employees and employers.
where cash is not either accepted or a viable option isThere are a couple of offerings from vendors when it
simply not available to these individuals. Morecomes to payroll cards. The two main offerings can
importantly, individuals who do not possess a bankbe categorized as either stored value cards (SVCs) or
account are unable to participate in traditional directbank cards.
deposit offerings.First, let's explore a stored value card. Just as it
According to the Federal Reserve Bank of New York,sounds, it holds a stored value of funds that has been
there are approximately 20 million users of theseassociated with the card. Once loaded, or associated
types of cards and that number is expected towith a pre-determined dollar value, the card can be
increase to more that 49 million by 2008. Obviously, theused to make withdrawals from ATMs. To better
trend towards a greater level of acceptance isunderstand this option, let's look at the setup. The
growing. In 2003, these types of cards were used toemployer sets up one major account with the bank
make $42 billion in transactions. By 2006, more thanand each employee has access to what is referred to
$72 billion worth of transactions are expected. Expertsas a sub-account under that one major account.
have indicated that the industry is in the introductoryWith SVCs, the employer directs funds through the
stage of its life cycle, which suggests that there is stillmajor account and each sub-account, and then
substantial growth potential in the near future.maintains the balance for each individual employee.
Problems and SolutionsThe employee does not actually own the sub-account;
Currently, you may be offering a direct deposit solutionthey only withdraw funds from that account. The
for your employees. Direct deposit is a method ofemployee is not able to participate in point-of-sale or
payment to your employees which electronicallyretail transactions as one would with a true debit card
credits their checking or savings account or possiblyor bankcard. Although the major account is FDIC
both. This is a service that you may provide as ainsured, the sub-accounts are not individually insured.
benefit to your employees who have been with youFor example, the Federal Deposit Insurance
for a defined period of time. Even though it may be aCorporation (FDIC) insures deposits up to $100,000.00.
benefit to your employees, it also provides aThat means that if there are 100 sub-accounts for the
tremendous benefit to your organization. The benefitsone major account, each one is only insured for
of such an offering include decreased processing time$1,000.00. The employee does not have much
for payroll, increased security as the funds go directlyprotection in the event the issuing or sponsoring bank
into an account, reduced fees for stop payment offails. Also, most SVCs do not provide protections
checks, no lost checks, decreased employee payrollunder Regulation E, which provides provisions for fund
issues, etc. According to the American Payrollreplacement in the event of lost or stolen cards. VISA
Association (APA), these savings equate tobranded cards, i.e. bank cards, and offer zero-liability
approximately $2.00 per contingent employee per paypolicies.
period.Bank cards are similar to SVCs in that each is loaded
Many firms have the desire to move towards awith a pre-determined dollar value and can be used for
greater level of employee participation in direct depositwithdrawals from ATMs. There are, however,
since the efficiencies are proven and dramatic. Thedramatic differences between these two types of
reasons for both employee and employer to find valuecards. First, with a bank card the employee is able to
are obvious. But sometimes just encouraging the ideaparticipate in any point-of-sale or retail transaction as
with your employees is simply not good enough. Inone would with a true debit card or bank card. Second,
many cases, it needs to be a policy of education andthe employer sets up an actual account with the bank
commitment to increase participation. However, this isfor each employee who then has access to the
assuming that all of your employees can participate inaccount itself whereas with a SVC, the employee is
direct deposit. That may not be the case; take thoseaccessing a sub-account under a major account. The
employees who do not have a checking or savingsemployer is responsible for directing funds to the
account, regardless of education or policy, theseindividual account. Third, the employee actually owns
employees cannot participate.the account and is able to build a credit history based
One new solution for firms desiring to increaseon their use of the account which may lead to a
employee participation in direct deposit is what isgreater level of financial independence. Finally, the
commonly referred to as Payroll cards. A Payroll Cardindividual account deposit is FDIC insured up to
is, in essence, just like direct deposit as funds are$100,000.00 and the employee can enjoy the
electronically deposited into an account that theprotections issued under Regulation E.
employee can access. The major differentiator is thatConclusion: Better participation equals better service at
payroll cards can accommodate those employeeslower cost.
who do not have bank accounts.If your organization would like to increase employees'
Major Benefits of Payroll Cardsparticipation in direct deposit, the employees that do
For Employees:not have a bank account have traditionally not been
able to participate. The un-banked employees now
1. Funds are immediately available in accounthave an offering that will enable them to leverage the
2. No approval needed; everyone is qualifiedbenefits of direct deposit. By providing a payroll card
3. No check cashing feesoffering, these employees will be able to help your
4. No waiting in lines to cash checksorganization increase the percentage of participation in
5. PIN protected; which provides added securitydirect deposit. If you wish to encourage your
6. Purchasing power through POS vendorsemployees (banked and un-banked) to participate in
7. No lost checksdirect deposit, it is a matter of educating them on how
8. ATM withdrawalto accomplish this and explaining the benefits in a way
9. No need to carry cash on handthey can appreciate and understand.
10. Funds are FDIC insuredFor more information regarding VCG, or our WebPAS
11. Transfer fundsand StaffSuite products, visit or call 800-318-4983.
12. Pay bills onlineAbout VCG, Inc.
For Staffing Company Employers:Our focus is your success. Since 1976 staffing firms
have counted on VCG, Inc. for staffing software
1. Decrease cost of distribution of checkssolutions that help them improve the productivity and
2. Fills gap in direct deposit participationprofitability of their operations. Founded by staffing
3. Increases efficiency of payrollprofessionals and technologists intimately familiar with
4. Decreases potential check fraud and lost checksthe business of staffing, VCG is the staffing industry's
5. Eliminates stop payment fees for lost or stolenlargest and most experienced dedicated staffing
checkssoftware development firm. VCG solutions today
6. Timely payroll even when employees are awaypower hundreds of successful staffing companies and
7. Provides major benefit at minimal cost12,000-plus staffing professionals throughout the U.S.,
8. Improves employee loyaltyCanada, Europe, Southeast Asia, and Australia. VCG,
Challenges for the 'un-banked' provide opportunities forC-PAS, StaffSuite, TempWare-V, WebPAS,
better serviceStaffSuite WorldLink, and WebPAS WorldLink are
There are not many categories that you can split yourregistered trademarks of VCG Inc.