| The competition among credit card issuing companies | | | | going to charge extra for this special card, but it will |
| is getting stiffer and stiffer by the minute. Each | | | | only be available to members who fall under a certain |
| company offers the consumer a choice of several | | | | category.Other interesting innovations include the fiery |
| different kinds of credit cards - all of which, they claim, | | | | red "Battlestar Galactica" card by JP Morgan, which |
| have been "tailor-fit" for their individual lifestyles. In | | | | has an embossed "Galactica Fleet Member" tagline. |
| addition to these cards, they entice customers to sign | | | | This card is aimed at attracting followers of this |
| up by providing lower interest fees for balance | | | | science fiction series. Another innovation is the |
| transfers, and no interest payments for installment | | | | scratch-and-sniff card of Versatile Card Technology. |
| purchases (terms and conditions apply).Not content | | | | Similar to the scratch-and-sniff pages found in |
| with these benefits, credit card companies are trying to | | | | magazine, this kind of card is presently being marketed |
| out-do each other in terms of visual appeal. In the past, | | | | with a retailer who aims to release a perfume-scented |
| credit card companies allowed you to have your | | | | card. |
| favorite photo (be it of yourself, a landscape, your | | | | With all these fantastic innovations being released in |
| family or even your pet) emblazoned on the front. | | | | the market, capturing a new market should be a |
| Nowadays, credit card companies are no longer | | | | breeze because through these, owning a credit card |
| satisfied with this kind of marketing strategy and have | | | | would be a totally new experience.This article is |
| begun thinking 'out of the box'. American Express is in | | | | brought to you by CardRatings.net. Compare and |
| the process of testing a "butterfly" card - a card that | | | | Review 100's of Top Credit Card Ratings. After |
| can be folded in half and kept in a silver case which is | | | | comparing credit card offers, Card Ratings allows you |
| attached to its own key ring. The same card company | | | | to apply for the credit card of your choice by clicking |
| also has plans of introducing a hand-crafted titanium | | | | the Apply Online button. Find up to date information on |
| card which weighs almost 40 ounces heavier than the | | | | Student Credit Cards, and more. |
| standard credit card. They are, sources claim, not | | | | |